![]() ![]() ![]() The program was developed jointly with Adobe Systems Inc. Priced at $795, version 2.0 was aimed at professional graphic artists and others involved in newspaper or magazine publishing. It was the first DTP program capable of performing color separations of four-color line art on the Macintosh. In mid-1998 Quark introduced version 2.0 of QuarkXPress. In 1988 Quark went international, establishing customer service and technical support offices across Europe and the Far East. The former method imitated book publishing, while the latter copied advertising or display page composition. PageMaker approached text in terms of columns and galleys, while QuarkXPress asked users to establish blocks or areas on a page into which text or graphics might be placed. ![]() To some extent, PageMaker 2.0 and QuarkXPress addressed these limitations.Īlthough both programs imitated the way that people accomplished page make-up and publishing, PageMaker and QuarkXPress differed in a fundamental way. Word processing was often clumsy, it was difficult to format text around graphics, and creating lengthy documents was troublesome. While early desktop publishing (DTP) programs enabled Macintosh users to design professional looking reports, brochures, and other documents, they contained many limitations. Aldus had introduced PageMaker in 1986 it was the first full-featured page make-up program to appear. MacUser also noted the 'extraordinary control' users had over the look of text on the page.Ĭompeting with QuarkXPress was Aldus Corp.'s PageMaker 2.0, which was priced lower at $495. The program made 'true, professional quality page layout easy,' according to MacUser. In its reviews of QuarkXPress, MacUser said, 'QuarkXPress is a superb product that represents a major step forward in the evolution of desktop publishing.' Priced at $695, QuarkXPress advanced what Macintosh users could do with presentation text and graphics by incorporating features such as proper kerning, using display-size typefaces, and flowing text and graphics more easily. QuarkXPress and the coming desktop publishing revolution represented a low-cost alternative to proprietary typesetting systems. It was initially published only for use on Macintosh computers. ![]() The program offered precision typography, layout, and color control on a desktop computer. QuarkXPress was introduced in 1987, at a time when desktop publishing was in its infancy. Introduction of QuarkXPress for Macintosh Users: 1987-92 Ebrahimi bought out Gill's original partner for $100,000 and became half-owner of the company, along with Gill. In 1986 Fred Ebrahimi joined Quark as president and CEO, with Gill continuing as Quark's chairman and chief technology officer. Gill went on to write a variety of text-processing programs for the Apple platform. He named the company after the subatomic particle designated as the building block of all matter. was founded in 1981 in Denver by Tim Gill, a self-employed computer programmer who wrote the first word-processing program for the Apple III. The program is the market leader among professional users. Originally developed for use on Macintosh computers, QuarkXPress for Windows was introduced in 1992. The company's flagship product is QuarkXPress, which was first introduced in 1987 when desktop publishing was in its infancy. Quark claims that more than one million users in more than 100 countries rely on Quark products to create, design, and manage their document production, including newspapers, magazines, books, CD-ROMs, catalogs, brochures, packaging, and online material. is a privately held company focused on providing software for desktop publishing. ![]()
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